Why Fortify?
In a rapidly evolving world, brimming with unexpected twists and turns, building truly strong brands, cultures and teams is harder than ever.

The old rules of engagement are past their sell-by date.

Fame doesn’t guarantee relevance.

Brands are drowned out in a sea of more interesting content.

Brand loyalty is increasingly a myth.

Buyers are in control, and can access anything, anytime with a swipe of a finger on a screen.

A virus from a pangolin can bring the world to a standstill.

Whole industries can be disrupted overnight by fresh ideas and a line of killer code, written in a coffee shop.

Disruption is the new norm. Change is a constant mode.

Fortify helps clients navigate these unknowns, and better define (or redefine) who they are, what they do, and crucially what they offer and how they offer it.

We create agile research, sparkling strategy and product / service innovation and visual design.